Making Produce Easy for Foodservice
Whether you are a foodservice buyer or distributor, Fresh Avenue will connect you directly to excellent fresh produce growers and processors. We work with growers that have the flexibility to meet your specific needs, personal enough to fulfill lower volumes, and large enough to supply distributors and restaurant chains at a national level.
Strategy + Support
We Know Foodservice
For years our team has been working to help foodservice buyers and produce distributors find great solutions to some of the common problems that exist with fresh produce. Our goal is to ensure our customer’s business thrives in a competitive industry.
It’s All About Customer Support
Every member of our team works together to support our customers, oftentimes having the experts with growing and harvest, processing facilities, and food safety answer questions. Our team works together to make sure our customer’s expectations are exceeded.
In-Market Support = Success
Having a representative in each region provides a personalized and responsive level of support to our customers. They live and work in the markets, quick to provide one-on-one support, and we’ve found that is the best way to ensure in-market success.
Who & Where You Source
There are two areas with sourcing that can help your business grow and thrive: what type of product you source and who you source it from.
We understand the challenges that come with planning menus, working with budgets, and delivering a consistent product to customers. That is why we blend fresh cut and commodity items, working with growers that will match the case pack and spec you need, and then work with distributors across the US to get it to your kitchen.
Fresh Cut – Lettuce, Salad Blends, Tender Greens, Cabbage & Broccoli from GreenGate Fresh
Commodity – Whole Produce & Specialty Items from Green Light Fresh
Logistics – Delivered Programs & Consolidation
We Connect Your Idea to the Supply that Makes it Happen
R&D will come up with great ideas for your menu but it may also leave you wondering how to source all the fresh produce components and get them shipped to stores. Because of our years in the industry, we know where to find those items and where to source them. But we don’t stop at connecting you to the source, but also provide logistic services to get those fresh produce items to you quickly and easily.
Working with Everyone to Deliver Freshness
Making Your Menu Fresh
Delivering Produce with You
As a distributor, you are one of the biggest local movers of produce! We work with you in conjunction on sourcing for your customers or with your infrastructure to deliver produce to restaurants. And it doesn’t matter if fresh produce is 10% or 100% of your business, we want to work with you to deliver more great produce to more foodservice providers.