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Tagline

We are produce people who find, move, and build fresh.

Short Message

The Find – Move – Build Approach to Produce

When it comes to fresh produce, it isn’t only about what you are buying, but who you buy it from and how it goes from the growers to your stores. That’s why we have a comprehensive approach to produce, one that is easy as find – move – build!

Long Message

The Find – Move – Build Approach to Produce

When it comes to fresh produce, it isn’t only about what you are buying, but who you buy it from and how it goes from the growers to your stores. That’s why we have a comprehensive approach to produce, one that is easy as find – move – build!

Find & Buy Direct

You can work directly and have access to grower / shippers on the West coast. Tell us what you are looking for and we will point you to the growers that will meet your specific needs and values quality and food safety

Move & Consolidate

Once you know the growers and processors you want to source from, the next step is to consolidate your orders at our mixing cooler and get it on the road to your stores. This opens up greater variety because consolidation allows you to buy seasonal, specialty, or what you need without worrying about LTL.

Build & Optimize Quality

When you put direct relationships with growers with a consolidation plan, this opens the doors to product optimization. That may less shrink taking place, better inventory rotation, or simply having product that is fresher and higher quality because of the supply efficiency that comes with consolidation.

It’s a Flywheel

Find, move, build is a flywheel. Each component needs the other and it doesn’t stop with build but goes back to find, supported by move, resulting in build until the program changes and we go back to find. As with a flywheel, once you start the motion, momentum grows as the program feeds more and more energy resulting in forward propulsion of your business.

Bullet Points

Social Media Bio

We are a fresh produce company serving foodservice distributors, national and regional restaurant chains, and retailers. Delivering customized sourcing, product development, freight solutions, and in-market support, we don’t stop with produce, but provide superior support throughout the entire fresh supply chain.