In-Market Support

• Foodservice Distributors and Broadliners
• National and Regional Restaurant Chains
• Retail Produce and Deli Department
• Growers, Shippers, Processors
• Logistics Companies looking to expedite and streamline routes
• Anyone looking to optimize their fresh supply chain

Fresh Avenue Partners is known for responsive and reliable service and our signature in-market support. Our primary focus is knowing the needs of the market and solving them with optimized and innovative solutions with a focus on creating value to our customers through:

• Our branded commodity line of products: Green Light Fresh
• Produce sourcing plans
• Value add produce and deli salads
• Menu Innovation and fresh food product development
• Refrigerated freight solutions, from truckloads to pallet shipments
• Source based consolidation and order aggregation
• In-Market Support and service after the sale throughout the entire fresh supply chain

Fresh Avenue knows that customer service is best when there is someone in your corner-or region, that truly knows the market dynamics. Additionally, this representation allows a greater level of follow up with in-store visits or meetings. We believe the best support is in-person and not isolated to someone behind a desk.

Our team understands that we can provide the best value when we understand customer need- both the obvious and hidden, and build customized solutions. This holistic approach supports our customers by:

• Addressing hidden layers of waste in transportation, inventory, overproduction, and shortages
• Solution discovery specific to customer need
• Offering a full-service or à la carte services
• Working with customer requirements

Fresh Avenue offers comprehensive logistics services, including delivered programs, consolidation, less-than-load (LTL), and managed logistics. Each service can be fully customized, ensuring efficient and reliable delivery of fresh produce backed by support from a responsive and trustworthy team. We are equipped to handle contracted set routes or spot rates on less-than-truckload or truckload perishable shipments.

 Fresh Avenue ensures product quality by consistently having key personnel present in the fields and warehouse. Our in-person presence in the field and coolers monitor quality allow us to ensure compliance with regulations and evaluate and implement the latest advances in pre-harvest and post-harvest technology.